Indian cricket icon Virat Kohli has become India’s most valued celebrity, surpassing Bollywood stars Shah Rukh Khan and Ranveer Singh. According to the Indian Express, Kohli’s brand value surged by 29% to $227.9 million. The report highlights a 14.2% increase in brand endorsements among the top 20 celebrities. Kohli leads with $227.9 million, followed by Ranveer Singh at $203.1 million, Shah Rukh Khan at $120.7 million, Akshay Kumar at $111.7 million, and Alia Bhatt at $101.1 million.