Beijing, April 27 (Inditop.com) Alibaba, China’s leading e-commerce company, Monday started the operation of its new online trading platform AliExpress to tap its international customer base.
The launch of AliExpress, an English e-commerce platform that supports smaller quantity orders, instant online transactions and an escrow service to protect buyers and sellers, is targeted at the US market, Xinhua reported.
“AliExpress has being doing well since its trial operation starting from September 2009, and has fought into the top three of international online trade platforms,” said David Wei, chief executive officer of Alibaba.
