London, Oct 2 (IANS) A computer glitch cost a kitchenware company in Britain a whopper as it had to give away 600 frying pans for free to customers after mistakenly advertising them for 0.00 pounds online.
The fault at ProCook, based in Gloucester, led to the pricing blunder for the non-stick Fusion pans which normally sell for 18 pounds (about $30), Daily Mail reported.
Word about the priceless offer spread quickly online and between last Friday night and Saturday afternoon some 600 customers placed orders, some ordering as many as 40 pans.
Retailing at 18 pounds each, the multiple orders would have cost ProCook 50,000 pounds to honour. But the company sent each customer who ordered during the glitch one pan as a goodwill gesture.
“We were not legally bound to supply the pans for nothing but we have decided to send one pan to each person who ordered them as a gesture of goodwill,” said the company spokeswoman.
