Kolkata: City-based Rs.650 crore Amrit Group has forayed into the dairy market with the launch of three varieties of liquid milks — cow milk, toned milk and double toned milk — under the flagship brand “Amrit Fresh”.

The group, which is engaged in manufacturing and production of quality animal feeds, poultry, dairy and value added processed food products in eastern and northern India, plans to invest Rs.300 crore over three years for the dairy project.