New Delhi, Oct 14 (Inditop.com) Indian retail major Future group and British footwear retailer Clarks will form a joint venture to promote the Clarks brand in India.

According to Ravdeep Singh, chief executive of Future group company Winner Sports, the two companies are now developing a business plan to launch the brand in 2011 and establish Clarks as a premium, international footwear label in the country.

“India is a top strategic market for us,” said Andrew Martland, head of international business development at Clarks.

“We want to present the best of Clarks global range in India, but we also recognise the need for a much bigger collection of ladies sandals. There are some excellent manufacturers in India making this product and we are excited about working with them,” Martland added.

Said Rakesh Biyani, chief executive of retail at Future group: “We are focusing on research right now to evolve and suit changing Indian tastes.”